Though the trend of the shopping peak before Christmas originated from the US, it seems to have caught on in the UK, with online retailers pushing for Black Friday deals all over the place it would seem. This image is from Amazon UK:
What really IS Black Friday?
Well, according to Google and Wikipedia, Black Friday is the day following Thanksgiving in the US, and marks the beginning of the Christmas shopping season…
The day’s name originated in Philadelphia, where it originally was used to describe the heavy and disruptive pedestrian and vehicle traffic which would occur on the day after Thanksgiving.
When did Black Friday start?
Use of the term started before 1961 and began to see broader use outside Philadelphia around 1975. Later an alternative explanation was made: that retailers traditionally operated at a financial loss (“in the red”) from January through November, and “Black Friday” indicates the point at which retailers begin to turn a profit, or “in the black”. For many years, it was common for retailers to open at 6:00 a.m., but in the late 2000s many had crept to 5:00 or even 4:00. This was taken to a new extreme in 2011, when several retailers (including Target, Kohl’s, Macy’s, Best Buy, and Bealls) opened at midnight for the first time.
Why has it spread to the UK?
Amazon and Apple have recently introduced Black Friday to countries outside of America and Canada, such as the United Kingdom. A number of other online and instore companies are now celebrating the American tradition, although the majority appear skeptical, with one trade publication labelling it ‘simply an Americanism, which doesn’t translate very well.’ Read Retail Week: Why we should ignore Black Friday in the UK.
So, will you be shopping this Friday? Without Thanksgiving being a factor, have you already started hunting for discounts? Let the Shopper Discounts & Rewards team know!
It looks like Hilco gave HMV a massive shot in the arm, as the company looks set to reclaim its crown as Britain’s biggest entertainment retailer, according to the Telegraph.
Hilco bought HMV out of administration in April last year, saving 2,500 jobs and 125 of the chain’s 400 stores.
… but will they catch Christmas trade?
This turnaround, reported in August, may just mean that HMV does well this Christmas, when it comes to presents of music, DVD boxsets and films. With new stores opening in town centres, HMV looks ready to sell, sell, sell over the festive period, but there will be heavy competition. Being a physical store has advantages over Amazon in terms of availability and worry about shipping times, but the store will have to bring something else to the table: real value for customers.
HMV chairman Paul McGowan, chief executive of Hilco
“It’s only a matter of time before we overtake Amazon.“HMV is re-engaging with music shoppers and getting them back into shops. This is about being an authority in music, not selling music as a commodity.”
Here at Shopper Discounts & Rewards, we think it’s great news for retailer Halfords as they have recorded a boost in cycle sales as a result of the Tour de France cycling event. Continue reading →Tweet
Amazon has launched a dedicated dress shop online at their UK site. Bringing together fashion brands, and letting customers shop by style, occasion and brand. This will most likely be seen as a massive improvement, as it makes it very easy to search for dress items and browse what’s on offer.
battle of the brands
The new dress shop lets brands create online Amazon identities, giving retailers a chance to own their image on the most popular shopping site in the UK. Here is an example of a brand page:
Sergio Bucher, European vice president of Amazon Fashion, says:
“Fashion is one of the fastest growing categories at Amazon.co.uk. Our new dress store features a hand selected seasonal edit to help our customers easily find the latest on-trend products, whilst also being able to browse a wide selection of shoes, jewellery, bags, and accessories to complete their outfit.” ~ Retail Bulletin
This latest development could be great for the brand, which so far has not been seen as a place for fashionistas. If the returns and refunds policy is good, this could create a strong presence for Amazon Fashion. Would you buy a dress from Amazon?